Valamar breaks up with direct sales: They reduced OTA channels to only 10%. Impressive

Of the one million Valamar guests, a quarter used online check-in

Author  Goran Rihelj

1. December 2023.
As part of this year's edition of Rentlio Rediscover 2023, a panel discussion The Future of Smart Hospitality - AI Leading the Way was held, where one of the panelists was Roberto Gobo, director of the digitization department at Valamar, who presented some very interesting examples of digitization in the hotel industry and how Valamar is already using artificial intelligence to improve its business. Whole...
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Author  Goran Rihelj

1. December 2023.