Why we might be asking the question "we need more flights" the wrong way

An airplane is just a tool.

Photo: Margo Evardson, pexels

Author  Goran Rihelj

7. July 2026.
Menorca has solved the tourist version of the "chicken or the egg" dilemma. We have been hearing the same sentence for years: we need more airlines to extend the tourist season. And that's true. But serious destinations, at least from the perspective of tourism development management, do not start with that question. Before they sit down at the table with airlines, they first analyze their own destination: which emission markets have...
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Author  Goran Rihelj

7. July 2026.