The best prize game in Croatian tourism? Maybe, but the real story is digital identity and long-term guest relationships

A "lifetime" vacation at Pical Resort.

Author  Goran Rihelj

November 24, 2025
Spring 2026 brings one of the most ambitious tourism projects in Croatia. Poreč will become a new center of luxury vacations when the Pical Resort, Valamar Collection, opens, an investment worth 200 million euros. But the news that has attracted the most public attention today is not just the opening of the largest domestic resort, but a prize game that offers something almost unimaginable: a "lifetime" holiday...
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Author  Goran Rihelj

November 24, 2025