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MasterIndex as a valuable insight into consumer behavior, and thus an opportunity for those who look forward in our tourism, especially in the context of digitization
The latest edition of the MasterIndex survey shows that Croats still rely mostly on payment cards when it comes to managing personal finances, and this is one of the consequences brought about by accelerated digitalization and the need for cashless and contactless payments due to the pandemic. Namely, almost all respondents use at least one card, and among the most common activities is online...
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