How over-tourism and a weak yen are rocking Japan

Data show that more than 70% of all overnight stays are concentrated in just a few prefectures.

Photo: Jay / Unsplash

Author  Blanka Kufner

27. May 2026.
After recording a historic 42,7 million foreign visitors in 2025, Japan's tourism sector has found itself caught between record revenues and deep internal crises. While global media "celebrates" the favorable prices that attract many foreigners to the country, the Japanese themselves are facing the unintended consequences of the tourism boom. Recent analyses show that more than 70% of all overnight stays are concentrated in...
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Author  Blanka Kufner

27. May 2026.