“Less is more” means overdelivering, not underdelivering at a higher price

If there's a phrase that Croatian tourism likes to repeat almost as often as "record season", it's "less is more". It's just that we're here to fil...

Photo: hrturizam

Author  Goran Rihelj

27. December 2025.
If there's a phrase that Croatian tourism likes to repeat almost as often as "record season", it's "less is more". It's just that we mistranslated that philosophy somewhere along the way. Someone clearly thought that "less is more" meant "the same or worse - lower quality of service, with more price increases". And that's not a philosophy, a business process, or a strategy, but a promise of value for money without...
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Author  Goran Rihelj

27. December 2025.