Colors of Istria as an excellent example of regional branding

Come to Umag! Come to Novigrad! Come to Buje! Come to Brtonigla! Four cities, four budgets, four different stories and four independent and un...

Author  HrTourism Promo

6. May 2016.
Come to Umag! Come to Novigrad! Come to Buje! Come to Brtonigla! Four cities, four budgets, four different stories and four independent and unrelated development concepts. Fortunately, in northwestern Istria this is not the case, but in all other parts of Croatia, unfortunately, this is a classic picture of our tourism. Each city independently brands itself, develops and communicates towards foreign tourists. Imagine how much...
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Author  HrTourism Promo

6. May 2016.