IHG confirmed: it remains in Google's AI pilot, direct booking no longer has to start on the hotel's website

A few days ago, Google confirmed that it had begun testing hotel reservations directly through AI Mode, its conversational search mode that...

Photo: IHG

Author  Goran Rihelj

14. August 2026.
A few days ago, Google confirmed that it had begun testing hotel bookings directly through AI Mode, its conversational search feature that could allow users to complete the entire travel planning and booking process without leaving Google's interface in the future. Now, the first confirmation from the hotel side has arrived. IHG Hotels & Resorts, during its earnings presentation,...
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Author  Goran Rihelj

14. August 2026.