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According to system data eVisitor, which includes tourist traffic generated in commercial and non-commercial facilities and nautical charter (eCrew system), in Croatia in the period from January to the end of August 17,5 million arrivals i 90,5 million overnight stays, which compared to the same period last year represents growth of 1 percent u arrivals i u overnight stays.
From that it is Adriatic accomplished 86,7 million overnight stays, which represents a growth of 0,5 percent compared to last year, and on the continent, including the city of Zagreb, 3,8 million overnight stays were recorded, which is 1 percent more than last year.
For the first time in history, 5 million tourist arrivals were exceeded in August
The eVisitor system data also shows that in Croatia during August this year recorded more than 5 million arrivals i 31,4 million overnight stays, which compared to August last year represents a 2 percent increase in arrivals and 0,5 percent in overnight stays.
This result marks the first time in history that 5 million tourist arrivals have been exceeded in August. In August, the most overnight stays were recorded by guests from the markets of Germany, Croatia, Slovenia, Poland, Austria, Italy, Hungary, the Czech Republic, and others.
Looking at the counties, the most overnight stays were recorded in Istria, Split-Dalmatia County and Kvarner, and looking at the destinations in Rovinj, Vir, Poreč, Medulin, Umag and Dubrovnik.
Glavina: Despite numerous challenges, growth achieved in key indicators
Croatian tourism is competitive and we can see that from all indicators, and we have made every effort to achieve that, he said. Minister Tonči Glavina and added that we have had an extraordinary eight months and a summer season behind us, in which, despite numerous challenges, we achieved growth in key indicators.
"It is particularly important that we achieved this result in circumstances in which the way of traveling is changing. We have been saying all along that trips will be shorter and that guests will manage their budgets more rationally, and the difference between the growth in arrivals and the somewhat milder growth in overnight stays confirms these trends. Throughout the year, we have monitored developments, reacted in a timely manner and directed activities where necessary, and the tourism sector has recognized this approach and made its full contribution with its engagement. That is why I would like to thank the entire sector for its cooperation, engagement and readiness to respond to the challenges of this season, especially in terms of price competitiveness," Minister Glavina concluded.
When we segment Croatia's tourism results by counties, in the first eight months the highest number of overnight stays was recorded in Wife (25,4 million overnight stays), Split-Dalmatia County (over 17 million overnight stays) and Kvarner (15,2 million overnight stays), and looking at the destinations of Rovinj, Dubrovnik, Poreč, Split, Umag and Medulin.
Staničić: We still have an important part of the year ahead of us
The results achieved in the first eight months confirm that interest in Croatia remains very strong and that as a destination we have responded well to market challenges, as well as to changes in the behavior of travelers who today make travel decisions much more carefully, he said. Kristjan Staničić, director of the Croatian Tourist Board.
"I believe that, in addition to the quality of the Croatian tourist offer and the work of the entire tourism sector, the continuity of our promotional activities also contributed to this. During the year, we were very active in key source markets through integrated digital and marketing campaigns, stronger use of social networks, PR activities and cooperation with airlines, tour operators and leading international platforms. We still have an important part of the year ahead of us and we are very focused on the post-season and the winter part of the year. We want to maintain the positive dynamics, but at the same time continue to work on the quality, competitiveness and greater value of Croatian tourism.", he concluded Stanicic.
Seen according to markets, during the first eight months, the most overnight stays were achieved by guests from the market Germany (16,9 million overnight stays), Croatia (11,7 million overnight stays), Slovenian (9,6 million overnight stays), Austria (6,3 million overnight stays), Poland (6,3 million overnight stays), Czech Republic (4,5 million overnight stays), Hungary (3,7 million overnight stays), Italy (3,5 million overnight stays), of the UK (3,2 million overnight stays) etc.
